Storytelling for regenerative culture

I craft visuals for changemakers, communities, and ethical brands to communicate their impact with integrity.

Explore my projects

Selected work

  • Four TEDx speakers posing in London suburb

    Planet Hope

    A collaboration with Youth The Gap to communicate the activism of four TEDxBrighton speakers.

    Explore here
  • An aerialist posing wearing a green floaty dress

    Earth Ritual

    Photography and videography for Bristol-based ecological circus collective, Of The Wild for their seasonal performances.

    View here
  • hand holding a paintbrush over a collage of newspaper cuttings

    Bristol Commons

    Documentation of the Bristol Commons mural, exploring the role of shared community assets through art.

    Explore here
  • A spoken word artist performing on stage

    Disruptive Verse

    Photography for spoken word events centring climate and social justice, organised by environmentalists.

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  • A person looking to camera with colourful make-up, behind a blurry flower

    Queer Ecology

    A playful, experimental shoot for a photo essay exploring queerness in ecology and our interrelation with nature.

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  • Close up of pink flower

    Regenerative Farming

    Visual storytelling for Middle Ground Growers, a regenerative food CIC on the edge of Bath.

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Centring connection + reciprocity

Regenerative culture is about creating systems of care, reciprocity, and resilience. My practice centres these principles, offering visual stories that build trust and deepen engagement.

Through film, photography, and creative direction, I help changemakers and purpose‑driven organisations communicate their work with emotional resonance.

A person with tattoos in a forest, raising their arm to their head smiling to camera

Changemakers deserve visuals that truly reflect the depth of their work

By crafting visual stories that feel alive - grounded in emotion, artistry and integrity - you’re able to reach your audience on a deeper, more human level. I support you in telling stories to connect and inspire meaningful change.

Leoni Fretwell's portrait, partially covered by a large leaf looking to camera

I’m Leoni, a visual artist telling solution-based stories through delicately crafted visuals.

Let's work together

Kind words

  • Kaia Allen-Bevan, Founder and Director at YouthTheGap CIC

    “Leoni is the leading example of adopting and embedding Allyship within her creative direction and co-creating a vision that encapsulates more than the project brief. No matter how much or little we give her with specifics, she always adopts the framework that encompasses our values to guide the finished product and interweaves the essences of what we hope to achieve in effortlessly. It is rare to meet someone who has the perfect blend of collaboration, independence and tenacity, and we treasure her and her services deeply.”

  • Of The Wild, Ecological Arts Collective

    “Leoni has an extraordinary ability to capture the essence of each performance. Her images and films don’t just document what happens; they reveal the spirit and emotion behind it. She listens deeply, observes with sensitivity, and brings a poetic clarity to every image or film she creates. She approaches each project with us with care and integrity. I’m so grateful for the way she holds and honours our work, and I wholeheartedly recommend her to anyone seeking to tell stories that matter.” 

  • Ned Vessey, Writer, Founder and Host of Disruptive Verse

    “Leoni’s photography has been a part of Disruptive Verse, the poetry and prose night I run, since the very start – in fact her photos are such an integral part of the event I can’t imagine it existing without them. She has a brilliant knack of capturing the mood and atmosphere of the events, as well as the unique personality of each performer. I am really grateful for her involvement with Disruptive Verse."

Let’s connect

Interested in collaborating? I’d love to hear from you.